MAGIC New York Experiences

MAGIC New York

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MAGIC New York returned to Javits Center on September 18th-20th. Attendees had a chance to take a look at the latest women’s trend, young contemporary, modern sportswear, footwear, and accessories, including brands previously found at FAME, MODA, and Sole Commerce. MAGIC New York brought together influencers, media, and industry thought leaders.  MAGIC is more than just an event: it’s a deeply rooted community and a place brands and retailers call home.

MAGIC New York also made it easy to discover new brands and products with their exclusive retailer swag bag and curated trend installations throughout the show floor.

MAGIC New York Experiences and daily happenings

  • EXPERIENCES
    TCEC Customized Fanny Pack Activation
    9/18 and 9/19 10AM-1PM, MAGIC Hub
  • Mimosa Happy Hour Sponsored By Skies Are Blue
    9/18 11AM- 12PM
  • Modern Astrology Readings + Little Words Project Bracelet Giveaway
    9/18, 9/19, 9/20 11AM – 3PM, the MAGIC Hub
  • MAGIC Retailer Swag Bag
    9/18 at 12PM, near coffee lounge
  • MAGIC Soft Pretzel Cart Sponsored by Davi & Dani
    9/18 2PM – 4PM, MAGIC Coffee Lounge
  • MAGIC New York Hot Summer Spritzer Happy Hour
    9/18 5PM – 6PM, the MAGIC Hub
  • MAGIC New York Caramel Apple Cart
    9/19 2PM – 4PM, the MAGIC Hub
  • The Jordy Happy Hour
    9/19 5PM – 6PM, the MAGIC Hub

Highlights:
*Show attendance increased 23 % over Feb 2022
*Show attendance increased 38% year over year (Sept 2021)
(*Co-located shows include MAGIC and COTERIE New York)

Brands
• Over 400 + brands exhibiting at MAGIC New York
• Exhibitors 80 % U.S. 20% International
• Over 20 countries represented including: Italy, Turkey, Canada, Brazil, and more.

 

TREND

Mod Ref, All:Row, The Greii, Pretty Garbage, Endless Blue, Zinzane, Idem Ditto, Things
Between, Lush, Wishlist, By Together, THML, Just Black Denim, Skies are Blue, TCEC, DO + BE,
and Blu Pepper

YOUNG CONTEMPORARY

Sage the Label, Lucy Paris, Elan, Daze Denim, Sundown by
Splendid, Amy Lynn, Sub_Urban Riot, Marlu, Recycled Karma, Never Fully Dressed, RD Style,
SMF, Girl Dangerous and Hidden Jeans

MODERN SPORTSWEAR

Democracy, Noir Noir, Mary Mercedes Swim,
Tribal, Gyal Bashy, Kensie, MAT Fashion, Beach to Bistro, Izabella, Chapati Designs, Takei,
Dolma, Aryeh, Clara Sunwoo, Leota, and Petit Pois
• Women Owned brands 20%
• Sustainable brands 16%
• Extended Sizing 10%retailers

Retailers
• Anthropologie, ASOS, BHLDN, Bloomindale’s, EVEREVE, Fashion Nova, Free People, Lulus,
Macys, Urban Outfitters, URBN/Nuuly
Quote

” At MAGIC New York we saw a 38% increase year over year in our attendance. This is a true reflection of how live events are back and key to our industry’s success. MAGIC’s brands were filled with bold colors, vibrant patterns, and trending textures.” -Kelly Helfman, President of Informa Markets Fashion

MAGIC New York

Javits Center

New York
Sept 18-20, 2022

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