Wilson “Gift of Game” Campaign For Kids


This Holiday season, Wilson is proud to partner with YMCA of the USA (Y-USA) to bring the ‘Gift of Game’ to athletes, fans and communities across the country. 

As a celebration of the “Gift of Game” campaign, Wilson will host a day of play with New York City kids at the La Central YMCA in the Bronx on Saturday, Dec. 2. Each attendee will receive a Y membership, have the chance to experience different sports throughout the event and leave with special holiday gifts from Wilson. The participating kids will also get to interact with athletes and special guests expected to make surprise-and-delight appearances. For futher event details and registration, click here.

Through a donate-and-match program — on Wilson.com and in-stores from mid-November through the end of the year —  consumers will have the opportunity to add $1, $3 or $5 to their order at checkout to be donated to the Y. Wilson, in year three of its national partnership with Y-USA, will match up to $25,000 in customer donations.

Money raised through Wilson’s “Gift of Game” donation will benefit local YMCAs in 20 key markets around the U.S. Funding will be used to provide more Y scholarships, enabling access to play by subsidizing more membership and youth sports fees for under-served kids in 2024. The Y has served as a leading nonprofit committed to strengthening community for more than 175 years — improving overall health and well-being, igniting youth empowerment and demonstrating the importance of connections in and across 10,000 communities nationwide. Visit ymca.org to learn more about the organization’s mission.


La Central YMCA

434 Westchester Ave

Bronx, NY 10455

Saturday, Dec. 2, 2023

Register Here

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