Saks Fifth Avenue Launches Fall 2026 Campaign, “Let’s Go!” Event

For the first time, the luxury retailer will bring the campaign to life in a new curated concept shop on the first floor of the New York flagship store. Designed as a creative clubhouse for fashion insiders to gather and enjoy art, vintage magazines, cultural events, and unexpected finds.

The space will have products co-curated by the luxury retailer’s Fashion Directors—Chloe King, Women’s and Bruce Pask, Men’s— and features a shoppable assortment of chic giftables, soft accessories, homeware, handbags and shoes. The space includes a gallery exhibition, titled ‘Beautiful People’, displaying original photography by photographer Nadine Ijewere, a newsstand byLibrary180, a non-profit image reference library, featuring a curated selection of rare and collectible 90s-era magazines.

The momentum continues through October 6 with ‘Let’s Friday at Saks’, a weekly weekend series offering DJ sets, a custom sketch artist activation and a pop-up cart serving L’Avenue at Saks coffee alongside cookies from The Rounds and Casa Bosques chocolates, complemented by custom Saks coffee tumblers and an assortment of campaign themed stickers.

The campaign is now live across Saks Fifth Avenue’s digital channels and in-stores. Customers across the country can also visit Saks Fifth Avenue stores to experience windows showcasing highlighted seasonal looks. Shop the Fall collections through women’s and men’s Curated Edits.

 

Saks Fifth Ave

611 Fifth Avenue
New York, NY 10022

Fall 2026 Campaign, “Let’s Go!” Event Now through October 6th, 2026

Free Open to the Public