YOU’RE INVITED! M·A·C MATCH DAY
Join us at MAC Pro SoHo on April 18th & 19th to get shade-matched and score a FREE travel-sized foundation* ($19.50 value!). Plus, take home a FREE cosmetic bag with your $70+ purchase.** *Offer valid on 4.18-4.19 in M·A·C freestanding…
I ONLY WEAR MAC EVENT
An exclusive MAC Studio Fix Concealer & Color Corrector Preview Party. Be the first to experience the new studio fix 36hr smooth angle concealer. Lightweight, long wearing formula that smoothes, brightens , neutralizes discoloration and perfects every angle for you.…
Make Your Own Serum at the SickScience Lab Popup
Step inside the SickScience Lab — IRL at Ulta Beauty UES for an immersive, science-first skincare experience. For one day only, join influencer Jelena Weir (@jelena.nyc) alongside SickScience founders and exosome experts, Dr. Merve & Dr. Polen, to discover the…
BE+WELL | BEAUTY AND WELLNESS SHOW
BE+WELL | BEAUTY AND WELLNESS SHOW 2026 show takes place on March 8th-10th, 2026. The New York International Beauty Show New York is now BE+WELL | BEAUTY AND WELLNESS SHOW, it’s the longest-running professionals-only event in beauty and draws 66,500…