Nordstrom is inviting customers to immerse themselves in SKIMS’ unmatched comfort and ultra-soft fabrics in real life at The Corner at Nordstrom NYC with a limited time pop-up experience. This shop is part of Nordstrom’s ongoing series of pop-ups and brand takeovers at the Nordstrom NYC Flagship in a dedicated space on The Corner of 57th and Broadway. From the softest sweat sets to second skin bodysuits, SKIMS has all your spring essentials in one place at The Corner. The Corner will feature new drops from SKIMS Spring Shop throughout the duration, and it opens with SKIMS’ classic Outdoor collection and the Modal French Terry collection in all-new bright colorways.
Alongside the new drops, customers will be able to stock up on SKIMS best-selling essentials including the Soft Lounge Slip Dress, the Cotton Rib Boxer, and the Cotton Jersey T-Shirt. The Corner has been redesigned in SKIMS’ signature pop-up style including rounded edge fixtures and ultra-glossy elements. The Corner will also feature a SKIMS ice cream cart serving SKIMS viral Morgenstern’s ice cream bars on select weekends throughout the takeover.
“The launch of the SKIMS pop-up at The Corner is a celebration of our dynamic partnership and Nordstrom’s commitment to bringing innovative shopping experiences to life,” says Olivia Kim, SVP of Creative Merchandising at Nordstrom. “We are excited to invite customers in to immerse themselves in the comfort and style SKIMS is known for and discover something new every time they visit.”
Nordstrom and SKIMS first announced their longstanding partnership in February 2020. Since the beginning of the partnership, Nordstrom and SKIMS have worked hand in hand to test, launch, and expand innovative retail strategies including branded SKIMS Shops in stores across the U.S.
SKIMS POP UP: NORDSTROM FLAGSHIP STORE
The Corner of 57th and Broadway.
On Display Now
Ice Cream Giveaways are on selected Saturday’s beginning April 13th, 2024 10am-6pm while supplies last.
