APPARIS X BEATNIC NYC SKI ACTIVATION: APPARIS will be partnering with Beatnic NYC to create an outdoor activation celebrating the launch of APPAIRS’ first ever Ski Collection—consisting of technical ski-wear, such as waterproof and insulated pants and outerwear, knitwear, and accessories that will take you from the slopes to après with ease. In conjunction with the brand’s eco-friendly sensibilities, the outdoor ski oasis flaunts a menu of vegan versions of classic apres ski snacks—including hot chocolate, truffle fries, and snowball cookies. Campaign imagery will decorate the space, and staff will be dressed in full APPARIS SKI looks to showcase the looks in motion.
Located outside of Beatnic Soho, 240 Lafayette Street, NY, NY, 10012
January 13th & 14th, 2023, 12pm-5pm
Open to the public—locals and visitors to the NYC area will have the opportunity to scan QR codes scattered throughout to shop the new collection directly from their phones
Register Here
